skip to main |
skip to sidebar
Here's a different concept for the Miracle House logo. It is modeled off of the Triumphal Arch. It represents Welcome and Victory, which I thought had correlation to the welcoming spirit of MH and their work adding to the medical fights that they are supporting and helping to win.The colors need work and the icon needs refinement, but the idea is there.

Here's a new identity design I did for a high school student organization (remix). I designed a new logo, website, collateral print materials, a wall wrap and animations.
Here's the thing about designing an identity for Miracle House. How do you give an identity to "Miracle." The thing about a miracle is that it's indescribable. It can't be explained. It cannot be quantified, conveyed or converted into anything that is grasped or known or recognized by any human, because we don't know what a miracle looks like. We only know what the effects of a miracle look like. The miracle of this project would be developing a logo/identity that related the supernatural work of MH without trying to explain it.
Okay, so this company is undermining the logo design process and making Corporate Identity design a drive-thru business. How sad.Anyone want to test their skills and give them $300 for a fake logo?
Here's a look at rough comps for the Miracle House logo redesign.
BlackBooks is a vendor for custom stencils or business cards or promo pieces. It could add an inexpensive, yet striking element to the ID project (style guide).